by Sue Viskovic | Jan 20, 2015 | All Posts, Business Management, Profit
When it comes to your overheads, business owners often ask us what percentage of their turnover should be spent on marketing? Or premises? Or—gulp—on business coaching? The most annoying answer to the turnover question is always “it depends,” and it really does...
by Sue Viskovic | Jan 7, 2015 | All Posts, Business Management, Business Plan, Videos
I find that when business owners get a little down time away from the office and clients (and staff!), they can’t help but do some contemplative thinking about what’s happening in the business, and invariably they end up with some ideas of things...
by Sue Viskovic | Dec 23, 2014 | All Posts
Hey you! Yes you…..my master who has been stretching me and not giving me enough attention lately cos you’re sooooo busy. It’s me! Your business! You’d better not forget about me this Christmas! I hear you muttering to yourself and worrying...
by Sue Viskovic | Dec 1, 2014 | All Posts, Business Management, Sales & Marketing
Client engagement is an artform that we are particularly passionate about here at Elixir. It’s one thing to have the ability to deliver outstanding, technically brilliant advice that is always in the best interest of your clients, but if you can’t sell it to your...
by Sue Viskovic | Jul 3, 2014 | All Posts, Business Management
Following on from my previous post on what a Board of Advice or Business Coach can bring to your business, today I would like to talk about which option is best for you and your business. To work that out, we need to look at what the differences are between a Board of...
by Sue Viskovic | Jun 12, 2014 | All Posts, Business Management, General
You know the feeling. That washed out sense there is too much on and you’re being pulled from pillar to post, unable to focus your energy on one thing for more than a short period. Running an advice business is challenging. From the problem solving aspects, analysis,...
by Sue Viskovic | May 5, 2014 | All Posts, Business Management
How do you know if you need a Board of Advice (BOA) or Business Coach? While many people have heard how important it is to regularly pause from working in their business to working on their business, the methods of how to do this vary greatly. You can spend time on...
by Sue Viskovic | Apr 10, 2014 | All Posts, Client Service
I really enjoy listening to podcasts from Small Business Big Marketing – Tim Reid is the guy behind this show – which is officially Australia’s #1 marketing show. While he always discusses great marketing ideas that work for ANY small business,...
by Sue Viskovic | Apr 10, 2014 | All Posts, Client Service, General
I believe one of the key roles of an adviser is to change clients behaviour for the better. Most people do not make the best financial decisions. Whether it be failing to save enough, chasing returns, keeping Foxtel but cancelling insurance or simply listening to our...
by Sue Viskovic | Mar 20, 2014 | All Posts, Client Service
I’ve been visited by four builders over the past few weeks who gave me great insight into why some advisers are more successful when it comes to client engagement than others. To give the background: we’ve moved into a new house and want to get a deck built in our...
